21 Things I Wish My Broker Had Told Me: Practical Advice for New Real Estate Professionals
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Editorial Reviews
Product Description
In the second edition of this best-selling book, Frank Cook provides even more hands-on advice from top-producing real estate professionals to help new agents get their start, or maintain, a successful career in real estate. The second edition offers practical tips for fast-tracking your first transaction, developing a marketing strategy, successfully dealing with competitors and much more.
Highlights:
Interviews and real-life insights from the real estate industry's most successful and top producing brokers and agents. Revised and updated technology chapter offers a jargon-free explanation of the hi-tech options available today. New appendix outlines the nearly 200 elements of a real estate transaction in a quick, at-a-glance checklist. New end-of-chapter tips offer practical, take-away advice and highlight key concepts.
Customer Reviews
N. Perz Said: Pretty Helpful ( Jun. 28th 2010 )
This was pretty good overall. Nothing particulary ground-shaking and I've read a lot of these things in other books too. Still, it was well presented and helpful.
Recommended.
Camille Victour Said: Glad I know it now ( Jun. 18th 2010 )
I really enjoyed this book. An easy read, light humorous style, with lots of great information and great ideas. I'm a brand new agent. Some of the ideas I had thought of but being a novice at this, didn't know if they would work or not. He gave me the confidence to know that I would be doing the right thing. Very encouraging book. And I appreciate his straight-forwardness about how much work it takes to become successful.
J. Brill Said: Yawn ( Jun. 1st 2010 )
The most useful part of this book was the chapter on Equal Opportunity/Fair Housing. I appreciated knowing exactly what I should do if and when bigotry is expressed. What was eye opening is that if the agent does not take positive steps to report and curtail the unlawful (or even just plain unsavory) behavior of others in the real estate market, one could be held liable; you can't simply choose to be no part of it without risking liability. Other than that, everything was ho-hum and a real yawner. If you read other books, you get the same advice, only in greater detail and with more revealing explanations.
William C. Gaines Said: Great value! ( Apr. 19th 2010 )
This book was a great value. I saved money, and was very happy with my purchase.
T. Chandler Said: So glad that I got this book ( Apr. 13th 2010 )
I am so glad that I purchased this book. It is so informative. I was considering taking some Real Estate courses at a local community college in hopes of becoming an agent; luckily I decided to read about it first. I seriously did not realize how difficult this field of work can be. The fact that a new agent needs to have at least eight or so months worth of salary saved up to live off of before transitioning in to this field surprised me. It really isn't as easy as just finding someone to simply sell a house to; and so many people I know have this misconception that agents make fast and easy money with real estate sales. Not to say that people can not make a good living in this field but networking is key. The book suggests that people tap in to thier personal network of family and friends. Well this wouldn't work for me because I have but one friend (no lie), two sisters and other relatives who all live in California and are as broke as I am. So this book is great and thanks to the information I KNOW that being a real estate agent will not work for me.