LEYDA I MORALES HERNANDEZ is currently employed as a Broker and/or Investment Adviser at POPULAR SECURITIES, LLC located at CALLE SUAU #1, MAYAGUEZ, PR, 00680.
LEYDA I MORALES HERNANDEZ has worked at POPULAR SECURITIES, LLC since December 01, 1997
Disclosure History
LEYDA I MORALES HERNANDEZ has 4 Disclosure Event(s).
Date: December 12, 2017 Category: Customer Dispute Allegations: Claimants allege that Financial Consultant investment recommendations to purchase and to hold P.R. securities were unsuitable in light of the clients' risk tolerance. Claimants also allege that recommendations made by the Financial Consultant were particularly egregious in light of Puerto Rico's well known deteriorating financial condition. Claimants also allege that they were inappropriately recommended to utilize margin to fund the development and operation of a small marina. Damage Amount Requested: $5,000,000.00 Broker Comment: The Financial Consultant denies the allegations and intends to defends them vigorously.
Date: February 17, 2015 Category: Customer Dispute Allegations: CLAIMANTS ALLEGE THAT FINANCIAL CONSULTANT INVESTMENT RECOMMENDATIONS TO PURCHASE AND TO HOLD P.R. BONDS AND BOND FUNDS RESULTED IN AN OVER CONCENTRATED AND HIGH RISK PORTFOLIO, WHICH WEREUNSUITABLE POSITIONS IN LIGHT OF THE CLIENT'S RISK TOLERANCE. CLAIMANTS ALSO ALLEGE THAT FINANCIAL CONSULTANT MADE MISLEADING REPRESENTATIONS REGARDING THE PRODUCTS RISKS. CLAIMANT ALSO STATES THAT THE FINANCIAL CONSULTANT FAILED TO PROPERLY DIVERSIFY THEIR ACCOUNT BY CLASS OR SECTOR. Damage Amount Requested: $400,000.00 Settlement Amount: $50,000.00
Date: October 30, 2014 Category: Customer Dispute Allegations: CLAIMANTS ALLEGES THAT FINANCIAL CONSULTANTS RECOMMENDED A RECKLESS AND UNSUITABLE CONCENTRATION IN HIGH RISK PUERTO RICO DEBT. Damage Amount Requested: $100,000.00 Settlement Amount: $65,000.00
Date: August 02, 2010 Category: Customer Dispute Allegations: CLIENT CLAIMS THAT IN JUNE OF 2008, HE WAS CONCERNED WITH THE SAFETY OF HIS ACCOUNT AND THE VALUE OF HIS INVESTMENT. HE CLAIMS THAT HE VISITED THE BRANCH MANAGER TO SPEAK ABOUT HIS CONCERNS AND THE BRANCH MANAGER TOLD HIM THAT HIS INVESTMENT WAS WORTH $325,000 EVEN THOUGH HIS ACCOUNT STATEMENT SAID OTHERWISE. CLIENT CLAIMS THAT HE BELIEVED THE BRANCH MANAGER. THE BRANCH MANAGER DENIES HAVING MADE SUCH A STATEMENT TO THE CLIENT. Damage Amount Requested: $500,000.00 Settlement Amount: $196,575.00 Broker Comment: [CUSTOMER] WAS AN EXECUTIVE IN THE POPULAR WESTERN REGION WITH PREVIOUS EXPERIENCE IN THE SECURITIES MARKET. AFTER HE RETIRED HE CONTINUED WORKING AS AN EXTERNAL CONSULTANT FOR POPULAR INC. FOR THE VIRGIN ISLAND'S OPERATIONS. THE STATEMENT MADE BY [CUSTOMER] REGARDING ANY MISREPRESENTATION ON MY BEHALF IS FALSE AND I DENY ANY CLAIMS BASED ON SUCH STATEMENTS. I HAVE KNOWN [CUSTOMER] SINCE 1992, WHEN I BEGAN TO WORK AS AN EMPLOYEE OF POPULAR INC. SINCE THEN HE HAS HELD SEVERAL MANAGEMENT POSITIONS WITHIN POPULAR INC.,WITH AN EXTENSIVE EXPERIENCE IN THE OPERATIONS AND PROCESSES OF THIS CORPORATION. HE CLEARLY KNOWS THAT THE INFORMATION INCLUDED IN OFFICIAL RECORDS SENT TO CLIENTS REPRESENT THE CLIENT'S MARKET VALUE ON A SPECIFIC DATE. WHEN I MET WITH [CUSTOMER] TO REVIEW HIS ACCOUNT I WAS EMPHATIC AND CLEAR REGARDING THE UNCERTAINTY OF THE FUTURE OF HIS INVESTMENTS. I REFERRED TO HIS ACCOUNT STATEMENTS AND INFORMED HIM THAT THERE WAS NO GUARANTEE OF RECOVERING THE VALUE OF HIS INITIAL INVESTMENT. WE DISCUSSED THE POSSIBILITY OF HIM LOOSING HIS ENTIRE INVESTMENT. FACED WITH THIS SITUATION HE DECIDED NOT TO SELL THE CONSERVATION TRUST BUT RATHER TO WAIT. HOWEVER, HE DID EXPRESS HIS INTENTION TO SELL ANOTHER POSITION IN HIS ACCOUNT, THE POPULAR TOTAL RETURN FUND.
More Information
All individuals registered to sell securities or provide investment advice are required to disclose customer complaints and arbitrations, regulatory actions, employment terminations, bankruptcy filings and criminal or civil judicial proceedings.
A disclosure includes information about customer disputes, disciplinary events and financial matters on the broker's record as reported by securities regulators, the individual broker, and any involved firms. Some of these items may involve pending actions or allegations that have not been resolved or proven. The presence of a disclosure does not automatically indicate any wrongdoing.
BrokerCheck is the source of the data included in this Report. The data was compiled on June 29, 2018.
To view the full report for LEYDA I MORALES HERNANDEZ, click here.
The use of BrokerCheck data is subject to the BrokerCheck Terms of Use.
×
Outdated Information
If you discover any errors or outdated information on this Website, please contact us and we will promptly correct such errors or outdated information.
If BrokerCheck® is the source of such errors or outdated information, please contact FINRA at (301) 590-6500.
×
BrokerSearch Removal
Brokersearch.info will not fully remove items from this Website without an applicable court order designating them for removal. Investors rely on the information available on this Website to decide whether to choose or retain a broker or investment adviser.
Upon written request, we may remove certain page(s) from appearing in search engine results using the robots.txt protocol.
When a person searches for your name using Google, Bing, Yahoo! and other search engines the page(s) from Brokersearch.info would not appear in the search results.
Please contact us to learn more about Search Engine Removal.